Social Strategist

Location

Austin, TX

Type

Full Time

We are looking for a social strategist to help guide the role of social on key accounts and maximize impact. This role requires a big-picture mindset, organizational skills and adaptability. We’re looking for a passionate individual who will eat, sleep and breathe the brands we work on.

Responsibilities:

  • Collaborate with other social strategists, creatives and other key team members to develop content and platform strategies and align efforts with a constantly evolving set of business objectives
  • Support team in the content creation and planning process, providing insight and key learnings pulled from analytics and market knowledge as well as from additional research and collaboration with internal teams
  • Manage, evolve and nurture each brand voice online, providing a thoughtful filter to the tone, topic, placement and cadence of content
  • Compile monthly reports for clients analyzing performance based on a tailored set of KPIs and indicate how results should impact future social strategy decisions
  • Research brand category social trends, competitive landscape happenings and consumer behaviors relevant to our clients. Identify new audiences, channels and engagement opportunities for our brands
  • Collaborate with other marketing members to align efforts with advertising, public relations, internal communications, brand management, product development, SEO/SEM marketing, data analytics, and Web and mobile content strategies to ensure collaborative, successful and efficient social marketing

Requirements:

  • Bachelor’s degree
  • 2-4 years of experience in social strategy, shaping the online presence of brands through market knowledge and consumer insight, resulting in holistic, impactful programs that support overall marketing initiatives and enhance the consumer experience
  • Deep understanding of social network functionality, advertising opportunities and optimization practices from a business perspective across Facebook, Twitter, Instagram, Pinterest and YouTube
  • Experience tracking annual and/or monthly budgets, making sure spend is both efficient and effective
  • Strong writing skills and an ability to craft
  • your ideas and messages to fit any medium
  • Excellent analysis, reporting and presentation skills
  • Excellent oral and written communications, organization and planning skills
  • Passion for new/emerging media technologies and ability to engage strategically and tactically across platforms

Please do not call. All submissions will be reviewed. Thank you.

 

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